Powerboat P1 USA is the US-based subsidiary of Powerboat P1 Management Ltd and has been established to develop powerboat racing in the key North American market.

Powerboat P1 has successfully spent the last two years raising its awareness in the US market and communicating the unique opportunities it has to offer.

With the recent evolution of powerboat racing in the USA, Powerboat P1 is determined that its considerable resources and unique racing format can help refine the sport in North America, with sanctioning from the USA representative to the UIM, the American Powerboat Association (APBA).

In 2010, Powerboat P1 USA is hosting 13 events in North America building on the "power to weight ratio" format that has been used throughout the European series. The race categories include three v-bottom classes with Powerboat P1 USA representing a subset of other existing classes offered within the APBA offshore category, focusing on a limited number of classes for a Powerboat P1 USA Continental Championship.

The initial two-year plan includes intentions to work with the existing organizations during 2010 to more fully develop their regional races, laying the groundwork for joint productions of key race events in a 2011. Powerboat P1 USA will also work on a focused marketing and promotional campaign to inform potential teams, venues and sponsors of the opportunities and value that a Powerboat P1 event generates on a global scale; but, stresses that it is striving for strong relationships with all of the current racing organizations and event producers.

Martin Sanborn is Powerboat P1 USA Director of North American Operations.